Ginestra's inhabitants are mostly the descendants of Greek-Albanian exiles who in 1478 found a home in this area, originally known as Lombarda Massa, thanks to the concession of the feudal lord of Ripacandida, Troiano Caracciolo.
The Arbëreshe traditions and language, officially classified as an "endangered language" in the UNESCO Redbook of Endangered Languages, are still alive in this small village. In 1999, the Italian Parliament granted this language, along with eleven other minority languages spoken in Italy, the status of 'historic ethnic-linguistic minority'.
Also worth visiting are the Chiesa Madre or San Nicola Church, dating back to 1500, and the Chiesa della Madonna di Costantinopoli, dating back to 1588, which contains a beautiful painting of the Madonna.
Ginestra in the Park
96.6% of the 13.21 km² of its municipal area falls within the Park. The name of the village derives from the broom plant (ginestra), which is abundant along the slopes of its land and is now the focus of international ethnobotanical interest. Its natural landscape defines at the same time physical places linked to production activities or the collection of wild herbs, as well as indistinct places that circumscribe cultural areas and routes.